Trend Score is the difference in popularity score, between the category desired for analysis  and all categories. If the category desired for analysis scores above all categories’ average score, the line will be green and the score will be positive. The more popular a category relative to other categories, the higher the score. The less popular categories will be red with a negative score. 

The Trend Score acts as a point of comparison between trends to understand which would be a better trend to adopt or has a higher risk of adoption

As shown below, blouses and tunic tops were downtrending (red line) within the date range selected. Tunic registered a negative trend score of 1.0 while blouses registered a negative trend score of 0.1 This indicates that Tunic top is a more risky trend to adopt.

Learn how Trend Score is read in  How do I identify and validate uptrends? article.

Common questions related to Trend Score:

What is the difference between popularity score and trend score?

 

en_USEN